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AI-First Strategy Program for Associations

A 12 - month program designed for association and non-profit leaders who want to move from planning to execution - using the right system, AI tools, and accountability to turn strategy into weekly action.

Delivered in partnership with Symplicity Designs and HOST Management

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Program Overview

  • Duration:12 months

  • Cohort Size:10 organizations

  • Format: Virtual – quarterly two-day intensives + monthly half-day check-ins

  • Start Date: June 11, 2026

  • Investment: $1,500 per month + HST

What It Is

Most associations have a strategic plan. Very few have a system to execute it. This program provides the structure, tools, and accountability needed to turn strategy into consistent action.

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Business Meeting Discussion

Why Attend

Many strategic initiatives fail not because the ideas are wrong, but because organizations lack the systems to execute them consistently.

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Business meeting

Who It’s For

This program is designed for association and non-profit leaders facing common strategic execution challenges.

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Meeting at the office

What You Will Get Out Of It

Participants leave the program with practical tools, systems, and leadership alignment that support long-term execution.

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Team Meeting Discussion

Your Facilitators 

Matt Symes

Matt Symes

Founding Partner & CEO, Symplicity Designs​

Matt Symes is a strategic transformation expert and CEO of Symplicity Designs, a Certified B Corp that has helped more than 600 organizations across Atlantic Canada align strategy and execution since 2013.

Over the past decade, Matt has worked with organizations across the public and private sectors to solve complex operational and growth challenges. 

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Matt has also supported strategic execution at the leadership level of three provincial health authorities in Atlantic Canada and continues to guide organizations through his portfolio of companies and board roles.

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He has been recognized as Halifax Chamber of Commerce Business Leader of the Year (2020) and named to Atlantic Business Magazine’s Top 50 CEOs in 2022, 2023, and 2024.

Last updated: March 2026

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